Claims and licensing

re:mind is a luxury hand and body care brand produced by Amplify Goods, which is exclusively licensed to Bunzl UK Ltd (t/a Bunzl Cleaning & Hygiene Supplies) and distributed via Bunzl Catering Supplies, Bunzl Lockhart, Comax, Greenham, Care Shop, Nisbets Ltd, and London Catering & Hygiene Solutions.

So, what does that mean?

The environmental credentials and social value created by the re:mind brand - living wage-paid work experience for people facing barriers to employment, plastic waste reduction, and sustainably sourced ingredients - is generated through Amplify Goods' operations and business model. Amplify Goods is therefore, the originating author and verifier of ESG claims associated with the re:mind brand.

What the licence covers

Amplify Goods produces, finishes, quality-controls and packs products in the re:mind brand range from our operational base (currently at Crisis in London), where the Amplify Goods pack team - people who face barriers to employment including homelessness and disability - assemble, label, finish, quality control, pack and dispatch orders. 

The re:mind range was developed collaboratively, with Amplify Goods leading on product formulation and the brand's signature sweet orange and rosemary scent, and supporting co-design of the brand identity - ensuring that re:mind's look, feel and values reflect its social enterprise origins from the ground up.

Under Amplify Goods’ licensing arrangement with Bunzl UK & Ireland:

  • Amplify Goods holds responsibility for ingredient sourcing, formulation integrity, and Vegan Society certification

  • All ESG and social value metrics associated with re:mind (including employment creation, social value calculations and plastic avoidance figures) originate from Amplify Goods' own operations and impact measurement

  • Social value is calculated using the Measure Up Social Value Impact Calculator and attributed to Amplify Goods' activities

Bunzl distributes re:mind exclusively across their UK & Ireland network, and Amplify Goods is enormously proud to work with them to deliver social impact on an enormous scale.  


Why we've published this page

We want buyers, procurement teams, and anyone evaluating re:mind to be able to trace ESG claims back to their source. Responsible procurement depends on it. 

If you're a procurement professional verifying claims, a journalist researching the brand, or simply curious, please get in touch with any questions. 

Learn more about the impact that the re:mind brand range delivers: